(or to the inside of the condom) before putting the condom on. (This allows the penis to move around slightly within the condom.) Once the condom is securely in place, rub lubricant on its outer surface, then apply more of the lubricant to your partner's vagina or anus. During sex, rub on more lubricant at frequent intervals. Keeping everything well-lubed cuts down on friction and puts less strain on the condom, making it even less likely that the condom will tear."
source:
http://www.thebody.com/content/prev/art12717.html