Thank you so much ladies :)
Try coconut oil. I apply it every time I get out of the shower. Its good for stretch marks, too. Quite a while ago I had really itchy skin at night, mostly my arms & legs, so I would apply it & when it didnt help me, I used baby powder because I was also feeling overheated. (Glad those days are over)
I use mama bee by burts bees after a shower on my lower back, hips and tummy. I hardly ever get itchy, and when i do, i just apply a bit more.
I ordered this mothers special blend. It is awesome! It's an oil rub that doesn't smell bad and doesn't stain clothing (I find oils will be the best to hydrate skin) and whatever you do, do NOT scratch, it will just make stretch marks worse. With my first we didn't know scratching affected stretch marks. I had so many! This time I have been so careful not to scratch (and use the oil) and I only have a few new fresh ones. Best of luck! You can find the mothers special blend on amazon and such