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Would you Buy a Padded Bikini Top For 7-Year-Olds? Abercrombie & Fitch is releasing one .. (read inside)


Would you buy your pre-teen daughter a push-up bikini top? One major retailer hopes you will?

PLS ANSWER BELOW:  Yes, No or Other

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Abercrombie & Fitch, a popular store among teenagers, recently introduced the "push-up triangle," marketing the swim top to girls as young as 7 or 8.

But of the parents "GMA" spoke to, the reaction was unanimous -- no one would buy one for their child.

"I won't be buying them for my 8-year-old," one parent said.

"I thought it was a joke when I first heard about it. Then, I realized, it's so crazy, it must be true," Dr. Michael Bradley, a child psychologist, told "Good Morning America" on Saturday.

Bradley said the American Psychological Association has warned in the past that retailers were going after young girls.

"They're targeting girls as young as age 4 to be sexualized creatures," Bradley said.

In response to the public outcry, Abercrombie renamed the top on its online store the "striped triangle." The padding remains, however, as does the outrage. Many viewers wrote in to the "GMA" shoutout board and Facebook page.

"Padded bathing suits for young school girls is vulgar," one person wrote. "Geez, we live in a scary society. I hope parents tell their children they are perfect the way they are!"

It's hardly the first time the racy company has strayed into controversial territory. A few years ago, Abercrombie offered thongs for the 10-year-old set with the words "wink, wink" stitched on the front. The company's advertisements have also raised concerns over the years for being too revealing.

And Abercrombie isn't alone. Earlier this year, Wal-Mart was criticized for its plans to introduce a line of make-up products directed at girls aged 8 to 12.

Abercrombie & Fitch Still Selling Padded Bikinis

Tweens spend roughly $24 million on beauty products each year.

Bradley said the consequences on young girls may be many.

"We're shaping their beliefs," he said. "We're actually teaching them that this is their primary value in this culture."

He also said it can shape their behavior, harms their body image and can add unnecessary anxiety.

The onus does lie with the parents, however, to keep their children out of the swimsuits, Bradley said. He advised to use the moment as a teaching moment if your child really wants the product. He said to avoid a shouting match by asking questions that spark a discussion.

"These guys really should be ashamed," said Bradley. "I hate to get this in their faces like that, but it's just wrong. It's hurting people."

Abercrombie has showed no signs they plan to pull the product from its store's shelves.

__________

Cite: ABC News online

12 Responses
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Avatar universal
Wow that's just sad, very sad.
Helpful - 0
535882 tn?1396576685
why does it sell.???  it's the mothers living through their daughters. sad and sick. but ladies please look at yourselves. don't put this on men trying to look at little girls !! it's women dressing up their daughters inappropriately,  some times you have to step back and see where the ugliness is really coming from and it's yourselves ladies!! . if it didn't sell it wouldn't be sold? think about IT.
Helpful - 0
Avatar universal
Umm... the mom's don't want to buy this type of clothing for their daughters. Did you not see how many women are really upset by this type of clothing? I don't know of any mother who would buy her daughter this swimsuit.
Helpful - 0
728309 tn?1367533320
This so so sad and disturbing. Absolutely no way.
Helpful - 0
637356 tn?1301924822
I saw some young girls in the store this weekend running around in daisy dukes and bikini tops. I looked at my daughter and told her she has the meanest mother in the town because over my dead body would she wear that stuff!!! LOL...

HELL TO THE NO will my daughter be getting one of these bikinis!
Helpful - 0
535882 tn?1396576685
exactly why would a women buy a padded bra for their  7 year old daughter? THINK ABOUT IT!.  WHIO is messed up here!  thats the point. what's the thinking here ! MOMS????
Helpful - 0
Avatar universal
Well that's the way it is with most clothes anyways. My dad never bought me any clothing, it was always my mother. I don't get your point...
Helpful - 0
535822 tn?1443976780
Why would woman buy padded bra's for their fathers ? you lost me ....
Helpful - 0
535882 tn?1396576685
women buying this for their daughters, ?? not fathers?? think about that!
Helpful - 0
Avatar universal
That's really sick. I would hate to see young girls wearing that, how young are they going to keep going for who they want to target? Are they going after 8 year olds next?
Helpful - 0
535822 tn?1443976780
Absolutely not..  I blame the parents who allow it . the companies  should be boycotted .
Helpful - 0
932659 tn?1332118704
No, No, H e l l  NO
Helpful - 0

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